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Dear Journalist,
We’re Smart World, the global movement encouraging restaurants and companies to use more fruit and vegetables in a sustainable way, will once again present its annual Future Awards. The driving force behind the movement is Frank Fol, known as The Vegetables Chef®.
The Future Awards recognize worldwide initiatives and innovations in the plant-based food sector. The prestigious award show will take place on Monday, June 9, 2025, at the World Expo in Osaka, in the Belgian pavilion during the Food & Beverages week. "Her Royal Highness Princess Astrid of Belgium will be present, as well as Maria José Catalá, the Mayor of the city of Valencia (Spain).
You are cordially invited to attend the award ceremony. This year, business leaders and organizations from the Netherlands, Belgium, Spain, and Japan will be among the award winners.Also, attend an engaging debate with captains of industry from the food sector and enjoy the exclusive Pure Plant lunch, prepared by renowned chefs Keiko Kuwakino (Japan) and Lieven Lootens (Belgium). Both chefs have been awarded five radishes in the We're Smart Green Guide, the culinary guide featuring the best vegetable restaurants in the world.
Program June 9, 2025, from 9:30 AM
09:30 Doors open
10:00 Welcome by FEVIA & We're Smart World
10:30 Debate with Food Industry Leaders Hein Deprez (founder and former CEO of Greenyard, a global market leader in fresh, frozen, and prepared fruits and vegetables, flowers, and plants) and Bart Buysse (CEO of FEVIA, the Belgian professional organization that represents the interests of companies in the food and beverage sector)
11:00 Presentation of the We're Smart Future Awards winners, by Frank Fol (founder We’re Smart World) and H.R.H. Princess Astrid
11:45 Photo opportunity and interviews 12:00: Pure Plant walking lunch by Chefs Keiko Kuwaniko (Sanaburi) and Lieven Lootens (‘t Aards Paradijs)
Location:
World Expo Osaka
Belgian Pavilion l Site No. S08
Yumeshima Naka 1-chome 1-20 I-Jisaki Konhana-ku
Osaka City, Osaka Prefecture, Japan
The event takes place in the Event Centre.
Accreditation:
Thank you for confirming your attendance before June 4th via the registration form.
We look forward to welcoming you to Osaka!
Frank Fol, Founder We’re Smart World
& Gil Dumarey, Partnerships & Events We’re Smart World
Images Future Awards 2025Press kit We're Smart WorldWinners Future Awards 2024
Press Contact:
Would you like an interview?
Are you unable to attend but would you like to receive a press release?
Then please contact:
Saar Dietvorst
Saskia Castelyns
About We're Smart®
We're Smart® is the undisputed worldwide culinary reference when it comes to fruit and vegetables. The brainchild of Frank Fol, The Vegetables Chef®, the organisation recognises and promotes individuals, restaurants and other businesses that put fruit and vegetables center stage in the world of food. Published annually, the culinary We’re Smart® Green Guide showcases the world’s leading ‘fruit and vegetable’ restaurants (restaurants committed to an innovative approach and exceptional taste combinations with vegetables) and ranks them from 1 to 5 “Radishes”. The annual We’re Smart® Awards recognise the year’s best restaurants and organisations. The We’re Smart® Academy offers the world’s best ‘fruit and vegetable’ chefs a forum for sharing their knowledge in healthy, ecological food. These are just some of the ways in which We're Smart® contributes to nurturing a healthy, sustainable and ecological world. We're Smart® was chosen by the Belgian government as one of the official SDG Voices: designated ambassadors of the UN’s Sustainable Development Goals.
Find more solutions for a better, healthier and more sustainable world at weresmartworld.com